Optima Connect, and the Perks Worth Having
A resident perks program works best when the perks are ones people actually use. That’s the idea behind Optima …
Optima Lakeview: A Studio of Its Own, Yoga and Pilates
Not every workout needs music playing through a speaker system or a row of machines humming nearby. Optima Lakev…
Optimized Service, Explained
Apartment living comes with its share of small daily tasks, but at Optima we have built a program designed to take ma…
Walkable From Every Angle at Optima Lakeview
A Rooftop View and a Lakefront Path Optima Lakeview puts residents in one of Chicago’s most walkable neighborho…
The Recovery Circuit at Optima Lakeview
A workout does not end when the last rep is finished, and neither does a hard day at the office. The body needs some …
Golf Without Leaving the Building
The Time Problem A full round of golf takes real time, often four hours including travel to and from a course. For re…
What Years at Optima Lakeview Looks Like
The first months at Optima Lakeview are about discovery, finding a favorite chair in the lobby, learning the rhythm o…
The Balcony and the Building: Outdoor Space at Optima
At Optima, outdoor space is built into the architecture. Terraces and rooftop decks are an integral part of the desig…
Hosting at Home
Having people over is one of the quiet pleasures of a good home. A dinner with close friends, a weekend visit from fa…
The Value of a Short Commute
Time is one of the few things that genuinely can’t be recovered. And while it rarely appears on a floor plan or…
Summer in the City
Summer in Lakeview is a neighborhood season. The lakefront trail fills, the harbors and parks come alive, and the lon…
The Fitness Center as a Daily Habit
There’s a particular kind of friction that makes fitness routines hard to sustain: the getting-there part. When…
What Years in an Optima Community Looks Like
The first months in an Optima community are about discovery, finding the best chair in the lounge, learning the rhyth…
Before and After: How Moving to an Optima Community Changes Daily Life
Most people move into an Optima community expecting a beautiful home, but what they often do not expect is how quickl…
Why Optima Residents Choose to Rent
Choosing where to live is choosing how to live. What makes a home feel like home is being redefined. Ownership isn…